Producción CyT
Capítulo de Libro
Autoría
RICARDO MINERVINO
;
ANDRES LOPEZ PELL
;
NICOLAS OBERHOLZER
;
TRENCH, JUAN MAXIMO
Fecha
2009
Editorial y Lugar de Edición
New Bulgarian University Press
Libro
New Fronters in Analogy Research
(pp. 330-337)
New Bulgarian University Press
New Bulgarian University Press
ISBN
978-954-535-580-6
Resumen
Información suministrada por el agente en
SIGEVA
We carried out an experiment in which participants were asked to generate creative titles for essays. While the experimental group was trained in two heuristics consisting in the extension and reinstantiation of conceptual metaphors (Lakoff & Turner, 1989), the control group had to generate creative titles using their natural resources. The titles generated via these heuristics were more creative than those generated by other means. It was also found that the explicit use of these heuristic...
We carried out an experiment in which participants were asked to generate creative titles for essays. While the experimental group was trained in two heuristics consisting in the extension and reinstantiation of conceptual metaphors (Lakoff & Turner, 1989), the control group had to generate creative titles using their natural resources. The titles generated via these heuristics were more creative than those generated by other means. It was also found that the explicit use of these heuristics produced more creative titles than their implicit use. We discuss the implications of these findings for the design of interventions aimed at stimulating creativity.
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Palabras Clave
METAPHORCREATIVITYANALOGY