IUI '20: Proceedings of the 25th International Conference on Intelligent User Interfaces Companion - User Experience Evaluation through Automatic A/B Testing

Congreso

Autoría

Gardey, Juan Cruz ; GARRIDO, ALEJANDRA

Fecha

2020

Editorial y Lugar de Edición

ACM

ISSN

978-1-4503-7513-9

Resumen Información suministrada por el agente en SIGEVA

The goal of this research is to develop an A/B testing method to automatically compare the user experience (UX) of alternative designs for a web application in a real context with a large number of users. The challenge that it poses is to find mechanisms to predict the UX with machine learning techniques. This submission outlines the motivation, research goal, current status and remaining work.

Palabras Clave

A/B TESTINGUSER INTERACTIONUSER EXPERIENCEMACHINE LEARNING

Descargue o solicite el texto completo

http://hdl.handle.net/11336/155088