The 21st International Conference on Cultural Economics ACEI2020+1 - Testing the consumption-based learning hypothesis. The demand for Cultural Goods in Bahia Blanca (Argentina)
Congreso
Autoría:
Leonardi, Viviana Silvia ; Tortul Marina ; SILVINA RENÉE ELÍAS ; Tarayre CarolinaFecha:
2021Editorial y Lugar de Edición:
Universidad de LilleResumen *
In the framework of the Economy of Culture, from a microeconomic perspective, several authors have used the traditional method of the neoclassical school to determine the demand for cultural goods (Stigler and Becker, 1977; Becker and Murphy, 1988; Throsby 1994; L'evy-Garboua and Montmarquette, 1996, 2002; O'Hagan, 1998). However, numerous research has shown that the assumptions implicit in the demand-price functions of typical products in neoclassical markets are significantly altered in the demand of cultural goods (Pérez Bustamante and Yábar Sterling, 2010, Becker, G.S. and Stigler, G.J. 1977, Herrero, 2002). Thus, it can be said that there is no independence in consumption, marginal utility is increasing (meaning that pleasure and desire to consume cultural products grows as the level of consumption is higher) and the underlying preferences are a function of personal and family guidelines and habits, as well as the cultural level of the country concerned. Bourdieu (1984), from the disciplinary field of sociology already stated that cultural needs are the product of upbringing and education. Morrison and West (1986), through empirical work verify this hypothesis (with a sample of 340 individuals that included people who did not attend the theatre) finding that "early exposure" is the key to future demand. Later, Lévy-Garboua and Montmarquette (1996, 2002) take the result obtained by Morrison and West (1986) and present a theoretical demand model with "learning in consumption". In their analysis they suggest that the taste for the arts is acquired or discovered with the time of exposure to these goods, as is the case with the rest of the typical goods. The taste for the good increases and eventually is levelled because an additional flavour has been acquired through early exposure to certain goods and repeated experience in consumption.In this context, the objective of this work is to test the hypothesis presented by Lévy-Garboua and Montmarquette (1996) of consumption-based learning, for the demand for cultural goods. To this end, the demand for different cultural practices will be estimated. The estimate will be made through a probit model and we will work with primary information obtained from a survey conducted in the locality Bahía Blanca city, Argentina. We will try to find out whether early exposure impacts the current consumption of the cultural goods analysed. Información suministrada por el agente en SIGEVAPalabras Clave
BAHIA BLANCACULTURAL CONSUMPTION